MONDAY RUFUS & CO., P.C.CPAs & Advisors · Austin, TXStart a Conversation

Downtown Austin, Texas skyline at golden hour seen from East Austin

Austin, Texas · 78754 · Est. 1996

The CPA firm Austin founders, operators, and nonprofit boards keep on speed dial.

For nearly three decades, Monday Rufus & Co. has been the firm Austin owners and nonprofit leaders sit beside when the financial decisions that shape an organization's future are on the table.

Start a Conversation →How We Help

A Firm Built On

Relationships, not transactions.

1996

Founded in Austin

30+

Years guiding clients

B+NP

Businesses & nonprofits

Trusted across Central Texas:East AustinMuellerSouth CongressThe DomainRound RockCedar ParkDripping Springs

Our Story

Built on a simple idea.

When Monday Rufus opened the firm's doors in Austin in 1996, he saw something the industry was missing — and built a practice around fixing it.

"Small businesses and nonprofits deserve more than number crunching. They deserve guidance. They deserve clarity. They deserve a partner."

— Monday Rufus, Founder

1996

A firm founded on relationships.

Monday saw Austin business owners and nonprofit leaders facing the same quiet weight — uncertainty about taxes, cash flow, hiring, growth. They didn't need another preparer. They needed a partner who knew them.

Then

Compliance was the floor, not the ceiling.

Anyone can file a return. The firm was built to do the harder work: sit with leaders before deadlines arrive, ask the questions no one else is asking, and help organizations move forward with intention.

Now

The same conviction, deeper expertise.

Three decades later, the practice has grown alongside Austin itself — but the founding idea hasn't moved. Clients are partners. Numbers tell a story about people. Trust is built one conversation at a time.

Always

Helping clients move forward with confidence.

Not simply remain compliant. The work we do today is measured by the decisions our clients are able to make tomorrow — with clarity, with conviction, and without second-guessing.

Our Role

More than an accountant. A partner in every season.

Clients don't come to us for reports. They come for guidance — a steady voice in the rooms where the real decisions get made.

When the business is growing.

Hiring decisions. Owner compensation. New markets. The moments growth requires a financial sounding board — not just a year-end report.

When leadership is planning.

Nonprofit boards and executive directors mapping budgets, restricted funds, and the strategic moves that will define the next three years.

When the picture gets complex.

New entities, mergers, capital, real estate, succession. We sit beside leaders through the moves they only make a handful of times.

When cash flow gets tight.

Forward-looking visibility so you can act early, not react late. The conversation happens before the bank balance forces it.

When organizations change.

Restructuring, transitions, new ED, new ownership. We're the institutional memory that carries clarity across the change.

When tax season arrives.

By then the heavy lifting is already done. Compliance is the byproduct of a year of intentional planning — not a scramble in April.

The firm should feel like a trusted advisor, a sounding board, and a strategic partner — because that's what Austin organizations actually need.

What We Bring

Guidance backed by deep expertise.

Expertise only matters when it helps a client move forward. Every capability the firm offers is measured against one question: did it bring clarity?

Accounting

→ Financial clarity

A clean picture of where the organization actually stands.

Monthly close, reconciliations, and reports leadership can actually read — the foundation every other decision rests on.

Tax Planning

→ Confidence before deadlines

Tax decisions made on purpose, not under pressure.

Year-round projections so every business move is made with the tax picture clearly in view — never as an afterthought.

Business Consulting

→ Better decisions

A trusted voice in the rooms where the moves get made.

Strategic conversations about hiring, pricing, expansion, and the choices that shape what the organization becomes.

CFO Services

→ Strategic preparedness

Financial leadership without the full-time hire.

Forecasting, KPI design, board-ready reporting, and the senior-level financial voice growing organizations need.

Nonprofit Support

→ Mission clarity

Specialized guidance for the unique demands of mission work.

Form 990, restricted funds, grant reporting, board dynamics — the technical and the human, handled with care.

Compliance

→ Reduced stress

The technical work, done quietly and on time.

Federal, state, and local filings handled with the precision that lets leadership focus on what they were called to lead.

Strategic Planning

→ Long-term growth

Roadmaps for where the organization is going.

Multi-year financial planning, scenario modeling, and the perspective that comes from three decades of advising Austin.

Advisory

→ A partner for the long haul

Year-round relationship, not seasonal transaction.

Quarterly reviews, on-call answers, and a financial partner you don't hesitate to text before making a meaningful decision.

See How We Help →

The Difference

What makes us stand out.

Choosing an advisor is about more than services — it's about finding a true partner. These highlights show the heart of our approach: personalized attention, leadership without extra overhead, and modern technology designed for your evolving organization.

01Personalized Partnership

Personalized financial partnership.

You receive solutions tailored to your goals — not generic advice. We work alongside you, answer questions quickly, and keep you ahead of problems so your organization is always positioned to reach its full potential.

Tailored to your goals
Fast, direct answers
Ahead of problems, not behind them

02Outsourced CFO

Strategic outsourced CFO support.

Forget the expense of hiring a full-time executive. Our part-time CFO services give you seasoned guidance for financial planning, budgeting, and executive decisions — making high-level strategy affordable for small and growing Austin organizations.

Senior financial leadership
Budgeting & forecasting
Board-ready strategy

03Modern Technology

Modern technology, real results.

Access your records securely on any device, anytime. By embracing cloud-based systems, we deliver efficiency, transparency, and real-time visibility — no matter where your business takes you or your team.

Secure cloud access
Real-time visibility
Anywhere, any device

How We Work

Proactive planning. Not reactive accounting.

The best financial decisions happen before deadlines arrive. The firm's year is built around getting in front of every important choice — not behind it.

Q1 · Jan – MarQ2 · Apr – JunQ3 · Jul – SepQ4 · Oct – Dec

Step 01

Forecast

Cash, taxes, and decisions modeled forward — not back-tested.

Step 02

Plan

Choices framed before the calendar forces them.

Step 03

Act

Documented moves taken in time to matter.

Step 04

Review

Quarterly recalibration as the year unfolds.

Decision pathway

Should we hire?

We model the cash, tax, and operational impact before the offer letter goes out.

Decision pathway

Is this the right entity?

S-corp, LLC, fiscal sponsor — chosen for where the organization is going, not where it started.

Decision pathway

Can we afford this move?

A clear answer with the numbers, the timing, and the trade-offs laid on the table.

Who We Serve

Tailored insight for Austin organizations.

Every organization faces a different version of the same question: what's the wisest next move? We adapt the guidance to fit the client — not the other way around.

East Austin small business district with warm string lights at dusk

Small Businesses

Local operators across Austin who want a financial partner who knows their books, their team, and their next move — not a faceless firm.

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Entrepreneurs

Founders building something new in Austin's startup ecosystem. Entity setup, owner compensation, runway, and the right financial structure from day one.

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Professional Services Firms

Law, design, consulting, healthcare, creative — practices that need recurring advisory and clean financial infrastructure to scale wisely.

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Mission-Driven Nonprofits

990s, restricted funds, grant compliance, board-ready financials. Specialized support for the organizations doing important work across Central Texas.

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Growing Organizations

Companies past the startup chapter, navigating new complexity — new entities, new hires, new markets — without the financial side falling behind.

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The Modern Practice

Modern support, wherever you are.

Responsive support without sacrificing the personal relationship. The technology is invisible — the partnership isn't.

Client Portal · Secure

Cash on hand

$184,260

+8.4%

YTD revenue

$1.42M

+12.1%

Tax reserve

$48,900

On target

Cash flow · 12 monthsProjected

📄

Q4 tax projection

Ready for review

📊

Board financials

Sent Nov 8

Secure client portals

Encrypted document exchange. Sign, upload, and review without an email thread.

Cloud accounting

QuickBooks Online and the integrated stack to keep books clean and current.

Virtual consultations

Meet from your desk, the job site, or the road. The conversation is what matters.

Year-round transparency

Live financial dashboards so leadership always knows where the organization stands.

Our Philosophy

Built on partnership and integrity.

Accounting is about people, not math. The relationship matters as much as the numbers — and the firm has spent thirty years proving it.

Listening first

Plain language

Transparency

Community involvement

Volunteer work

Honest advice

Long-term trust

No surprises

Lady Bird Lake in Austin at sunrise, downtown skyline emerging through morning mist

Listen first.

Every engagement starts with understanding the organization — its people, its history, what success actually looks like to leadership.

Speak plainly.

Jargon hides things. We explain decisions in language leadership can act on, regardless of financial background.

Show our work.

Recommendations come with the reasoning. You see the inputs, the trade-offs, and how we arrived at the answer.

Stay in it.

Trust compounds. Our best client relationships span decades — through founders, transitions, and generations of leadership.

The Experience

What working with Monday Rufus & Co. feels like.

Personal. Responsive. Collaborative. Honest. The kind of relationship leaders describe to a peer over coffee when asked who they trust with the numbers.

Discovery meeting

We sit down — at our office, yours, or over video — and listen. Where is the organization? What's keeping leadership up? What would 'handled' actually feel like?

Goal setting

Together we name what success looks like in 12 months and beyond — the financial markers, the operational ones, and the personal ones.

Financial review

A clear-eyed look at the current picture — books, taxes, structure, exposure — with no euphemisms and no false comfort.

Planning conversations

The strategic work begins. Decisions get framed early. Trade-offs get articulated. Choices get made on purpose.

Ongoing support

Recurring rhythm — monthly close, quarterly reviews, on-call answers. The kind of presence that becomes part of how the organization operates.

Year-round communication

You hear from us between deadlines, not just on them. The relationship hums quietly in the background — and is loud when it needs to be.

Local Roots

Proud to serve Austin businesses & nonprofits.

Austin isn't a market we serve. It's where we're from. The firm has grown up alongside the city — the entrepreneurs who started here, the nonprofits that shape it, and the organizations driving the next chapter of Central Texas.

78754

Our zip code

30 yrs

Serving Austin

Central TX

Where we work

Local · Independent

How we practice